
The international advertising sales house RTL AdAlliance, a subsidiary of RTL Group, unites premium content publishers under one roof for international brands to connect with European audiences.
Combining the most successful broadcasting, publishing and Adtech companies in Europe, RTL AdAlliance offers brands access to over 100 TV channels, 350 print publications and 5,000 premium web properties – with over 150 million daily TV viewers and more than 4 billion online ad impressions a month in one streamlined service – enabling unrivalled reach in Europe and beyond.


















RTL AdAlliance is the international advertising sales house of RTL Group.
We connect brands & audiences globally through great media content. Thanks to our advertising technology and our premium media content, we offer everything needed to master the total video space and make the very best of the transition into digital and addressable TV.
RTL AdAlliance has offices in:
Amsterdam, Berlin, Brussels, Cologne, Dusseldorf, Ghent, Gutersloh, Helsinki, Hilversum, London, Luxembourg, Los Angeles, Milan, Munich, New York, Oslo, Paris, Rome, Stockholm, Vienna, Zurich.
Simplicity for advertisers
We give advertisers simplified access to premium, brand-safe platforms that reach only the most engaged audiences around the world – audiences that are more receptive to your message because they’re enjoying top-quality content.
Value for publishers
We empower publishers to make better use of their premium platforms by providing smarter, simpler monetisation strategies and dedicated media sales support – bringing platforms, technology, and expertise together under one roof.
RTL AdAlliance is part of the RTL Group. The group announced its decision in February 2022 to combine its fully owned businesses RTL AdConnect, G+J iIMS and the media division of smartclip to create an international advertising sales champion.
The creation of RTL AdAlliance follows RTL Group’s strategy to develop its international activities to create an alternative to digital giants and consolidate international ad sales under one roof.
Office 1 | Office 2 | |
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Germany | Überseeallee 10 20457 Hamburg |
Picassoplatz 1 50679 Cologne |
Italy | Piazza Velasca, 8 20122 Milano |
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The Netherlands | Barend en Van Dorpweg 2, 1217 WP Hilversum |
Meeuwenlaan 98-100 1021 JL Amsterdam |
Sweden | Döbelnsgatan 21 111 40 Stockholm |
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Finland | Sofiankatu 4 C (3rd floor) 00170 Helsinki |
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Belgium | Avenue Jacques Georgin 2 1030 Brussels |
Coupure Rechts 64B 9000 Ghent |
Switzerland | Zeltweg 15, P.O. Box 8032 Zurich |
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United States | 2900 W Alameda Ave, Burbank, CA 91505 |
1540 Broadway Manhattan New York City, New York |
France | 157 avenue Charles-de- Gaulle, 92200 Neuilly-sur-Seine |
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UK | 5th Floor – Tenterden Street, London, W1S1TE |
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Luxembourg | 43, boulevard Pierre Frieden L-1543 |
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Norway | Tordenskioldsgate 6 0160 Oslo |
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Austria | Gumpendorfer Strasse 19-21 1060 Vienna |