With a subscription-based, advertising-free model, RTL+ will be the biggest Hungarian streaming platform with several locally produced series and shows.
On 20 October 2022, RTL Hungary announced the launch of RTL+, a subscription-based, advertising-free streaming platform. The platform will be the largest Hungarian streaming service offering local and often exclusive content. In the next 12 months, 12 new formats will debut on the platform, varying from fiction series to documentaries and reality shows.
Gabriella Vidus, CEO of RTL Hungary, says: “Today, there isn't a subscription platform in Hungary where you can watch a variety of Hungarian reality shows, series, and documentaries, especially ones that are produced locally. In addition, we are bringing in original RTL content, which will be completely new for Hungarian viewers, since our German and Dutch sister companies also make these available on their streaming platforms only.”
The streaming platform is an important milestone for RTL Hungary in joining the unified visual world of RTL. For its 25th anniversary, the company announced that it will adopt the new RTL brand identity of its parent company RTL Group and that – under the new, fresh look – certain RTL channels and digital platforms will be rebranded.
RTL Hungary’s current digital video platforms, RTL Most and RTL Most+, will still be available for users, but in a different way. They will be integrated into RTL+ under the subscription packages RTL+ Light and RTL+ Active, respectively. Overall, RTL+ will be accessible via three subscription models: a subscription fee-based model, a television subscription-based model and a registration-based model.
The current linear TV channel RTL+ will be renamed RTL HÁROM (RTL Three) from 28 October. It will also be repositioned as a film channel.
Besides series and shows produced locally by RTL Hungary, RTL+ subscribers will have access to Hollywood films, internationally acclaimed series and exclusive productions. The series about well-known Hungarian singer Jimmy Zámbó, who died in 2001, A Király (The King) will premiere on RTL+. Moreover, new episodes of the popular docuseries On The Spot will also be available exclusively for RTL+ viewers.
In addition, the latest season of the Videoland original Mocro Maffia, and UFA Fiction’s Faking Hitler – series already successful in the Netherlands and Germany – will launch on RTL+ dubbed in Hungarian.
Just as on RTL Hungary’s previous digital video channels, viewers will be able to rewatch all broadcasted RTL programmes, such as X-Faktor, on RTL+.