Following the union of RTL Deutschland and Gruner + Jahr to create a national cross-media champion, the Co-CEOs of RTL Deutschland announce a new leadership team.
A strong content business, expansion of streaming, independent journalism and new revenue potential through cross-media cooperation within the company – these are core growth areas for RTL Deutschland after the union with Gruner + Jahr. On Wednesday 12 January 2022, Co-CEOs Matthias Dang and Stephan Schäfer named the leadership team with which they intend to achieve these goals. The leadership team reports directly to the Management Board of RTL Deutschland, which, in addition to the Co-CEOs, includes Alexander Glatz, Oliver Radtke and, until the end of April 2022, Julia Reuter. After organisational restructuring, the new leadership team will start in the course of the second quarter of 2022.
Eva Messerschmidt and Henning Nieslony will be jointly responsible for the further expansion of RTL+. They will work closely together with Karin Immenroth, who is responsible for the Data division, and Christina Dohmann, who will be responsible for End Customer Sales. Both divisions cover not only streaming but all media genres within the company. With 2.4 million subscribers, RTL+ is the leading German streaming service. In the second quarter of 2022, RTL+ will be expanded into the first all-inclusive subscription for all media offerings.
Henning Tewes will be responsible for the TV business. He will manage all TV channels, except NTV, and will continue to be responsible for the programme content of RTL+ as Co-Managing Director. He will also manage all content in the Entertainment division, the RTL Studios production unit and programme buying. Last year, the RTL family of TV channels achieved an audience market share of 26.3 per cent among 14- to 59-year-olds, once again maintaining its overall market leadership in private television.
In future, Bernd Hellermann will be responsible for the print and digital businesses.
All journalistic content, from moving image to digital, audio and print, as well as the news channel NTV, will be the responsibility of Stephan Schmitter in the future. The new RTL Deutschland is one of the leading journalistic providers in Germany, with high-quality print magazines, digital news offerings, news programmes and magazines, Germany’s largest food platform and a rapidly growing podcast offering, which will be integrated into RTL+ in the first half of this year. RTL Radio Deutschland remains a unit under the responsibility of Stephan Schmitter.
The merger of RTL Deutschland and G+J creates considerable growth potential through the close cooperation of all content areas across genres. The company anticipates total synergies of €100 million, most of which are growth-driven. In order to leverage this potential and to initiate and lead the cooperation, Mirijam Trunk will take over the management of the newly created area for cross-media projects and partnerships.
As the new Managing Director of Ad Alliance, Frank Vogel will be responsible for the entire advertising sales business, together with Matthias Dang. With high reach, innovative advertising technologies and data-driven products, Germany's leading cross-media advertising sales house wants to focus even more on the interaction of content, tech and data – as well as the expansion of the growth market of addressable TV.
Matthias Dang and Stephan Schäfer, Co-CEOs of RTL Deutschland, say: "We want to develop RTL+ into the largest digital entertainment offering in Germany, while expanding our market leadership in linear television and tapping new revenue potential with positive entertainment and independent journalism – all accelerated by the union of RTL Deutschland and Gruner + Jahr. For these strategic priorities, we have appointed a strong leadership team. Each and every one of these individuals has demonstrated leadership and a high degree of creativity and drive over the past years. We are very much looking forward to working together. With this team, honest work and together with all colleagues, we are building the media house of the future –the leading entertainment company across all media genres."