In his role, he will be responsible for transformation, AI partnerships and purchasing, reporting to Stephan Schmitter, Chief Executive Officer of RTL Deutschland.

Maximilian Orgonyi joined RTL Deutschland in 2023 from McKinsey & Company and has since taken on increasing responsibilities – initially leading the strategy team, and later also assuming responsibility for central purchasing. He is currently driving the expansion of AI partner management.

Stephan Schmitter, CEO of RTL Deutschland, says: “With Maximilian Orgonyi, we are gaining an excellent transformation expert for the Management Board who has a very clear view of the strategic changes in the video market. This expertise has also made him an important member of our negotiating team for the planned acquisition of Sky Deutschland in recent months. I am very pleased that he is joining our Management Board with immediate effect to jointly position RTL Deutschland in the best possible way for the future.”

Maximilian Orgonyi on his new role: “The media markets are undergoing a fundamental transformation – from streaming to artificial intelligence. RTL Deutschland has a clear strategic response to this change. I would like to thank Stephan Schmitter for his trust and look forward to executing this strategy together with the Management Board and our strong teams.”

Before joining RTL Deutschland, Maximilian Orgonyi worked at McKinsey & Company from 2017, focusing on strategy and corporate finance topics within the media and tech practice. In this role, he worked with Bertelsmann and RTL Deutschland, among others. Before McKinsey, the Austrian native worked at Deutsche Bank in London in the Mergers & Acquisitions (M&A) division. Maximilian Orgonyi holds degrees from the University of Cambridge (MBA), the University of St. Gallen (HSG) in Finance & Accounting and the Vienna University of Economics and Business in Business Administration.